Some women like it fast…and I’m one of them, are you?

In the US in 2006, according to professor Kang, about 70% of all women in the US went online, 67% of them made online purchases, and this is expected to increase to 74% by 2010.

She notes women 55 and older have increased their online purchases by more than 120% during the last several years. “You will soon notice a similar kind of trend elsewhere, especially in places where broadband penetration rate is high,” she says.

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